According to Facebook and Instagram latest trends, video is the future. But Likee, the mega-popular social network featuring short-form videos, is already there.
Video sharing using the Likee app has become a hot trend. The app allows millions of users to express themselves by making their own videos. Users spend hours on Likee watching videos and creating content.
Likee’s success has led many people to ask how they can make a similar app and what it will cost. In this article, you will learn what it will cost, what tech stack you will need, and what features you should include to develop an app like Likee.
Likee, formerly LIKE, is very similar to TikTok. However, there are several significant differences between the two apps that we will discuss.
In a nutshell, Likee is a streaming platform that allows users to create and exchange short videos. Users can add music or stickers to their videos or use special features such as 4D effects and an AI face swap tool. Fellow users can comment on the videos, rate them, and even create video responses. The app also highlights how users can promote themselves through their videos.
While Likee’s features are appealing, the app has privacy, data-harvesting, and safety issues.
Now, let’s take a closer look at how Likee works and why this video-sharing app has become so popular.
According to its developer, BIGO Technology, Likee has 150 million users worldwide who create a total of about 5 million videos a day. Even though the app is intended for individuals 16 years of age and older, roughly 80% of its users are between 12 and 22 years old.
To launch an MVP app, it is enough to supply basic features like video uploading and editing. However, you should provide more advanced functions as you gain users. You could include:
Although TikTok still dominates the short video market, Likee is treading on its heels. The idea behind Likee is simple: it is a social platform for sharing short videos. Like TikTok videos, Likee videos can be up to 15 seconds long or live streamed. You can apply audio tracks and visual effects or create collaborative split-screen videos by replying to someone else’s post.
But Likee is not simply a clone of TikTok. Likee‘s tools are its hallmarks: advanced AI and AR-based filters, body recognition, 4D special effects, and an extensive music library. Likee’s users can change their hair color, leave and re-enter a room, or even create a blockbuster movie.
Likee’s community is an essential part of its success. Users with highly rewarded videos can climb a ranking ladder and unlock new features and special effects. Both TikTok and Likee users engage in viral hashtag campaigns. However, Likee has a strong localization strategy.
|Platform Type||UGC (User Generated Content) platform||PGC (Professionally Generated Content) platform|
|Video Editing Options||AI & AR-based technology, realistic color filters, 4D magic effects.||Video effects, emoji, text, frames, trimming videos, and much more.|
|Music Options||The built-in music library is fairly limited compared to TikTok. Users may add “local music.”||Broad and up-to-date music catalog. Users need third-party apps to add their own music.|
|Text Options||Multiple text boxes with accurate timing. Ability to change the size, font, color, angle, and background.||Text boxes with accurate timing and positioning. The background color is adjustable.|
|Socialization||Users can watch live streams and make new friends by using the People Nearby function.||TikTok aims to redefine digital socialization by introducing online video socialization.|
|Users||150 million monthly active users||800 million active users worldwide|
To develop an app like Likee, you will need to hire a development team and choose a tech stack for your future project.
To build an app like Likee with the features that are outlined above, you’ll need to put together a team that includes the following professionals:
It’s worth noting that there are two main ways to recruit IT specialists—hire an in-house team or contract with an outsourcing company. Each option has benefits and drawbacks.
We are not going to detail all of the steps involved in building an app like Likee. Instead, we will describe the tools and technologies that can be used to create a Likee app clone.
Now, let’s take a closer look at how Likee is monetized and what it would cost to develop a Likee clone.
Choosing the monetization model for your mobile application is an essential step. Likee generates revenue from advertising and in-app purchases. For your app, you can choose one of the following ad options:
A team of business analysts and developers at VironIT has provided a rough estimate of the costs of a project like Likee.
|Estimated Costs of an App Like Likee|
|Admin Panel (front-end)||$5,000 – $9,000|
|Back-end||$17,000 – $27,000|
|iOS App||$18,500 – $33,000|
|Android App||$18,000 – $33,000|
|Project Management||$6,000 – $10,500|
|Total||$64,500 – $112,500|
|Quality Assurance (QA)||$11,500 – $20,500|
|UI/UX Design||$3,000 – $4,000|
|Business Analysis||$2,000 – $3,000|
|Total||$16,500 – $27,500|
Based on the estimates above, creating an MVP app resembling Likee could cost between $64,500 and $112,500.
Likee is extremely popular and earns millions of dollars for its creators. This is why developing an app like Likee could be a good move.
To get started, you’ll need to take several basic steps:
If you find the right development team, then you will be able to enter the market with a competitive app that will be among the top three most frequently used.
If you have more questions about creating an app like Likee or want to hire professional software developers, feel free to contact us.