The development of a dating app may be the best option to increase your income. The world’s most influential online portal for statistics, Statista, concludes that the online dating industry will make a revenue of $1754 million by the end of 2020. It is predicted that this revenue will show $2505 million by the end of 2024.
But how much does it cost to make a dating app? This is an issue on the minds of many of our clients as well. The cost depends on many factors, the most essential being the complexity of the app.
Depending on the complexity, their prices will be significantly different. For example, MVP dating app development can cost $20,000 – $40,000, and the Tinder-clone app costs over $150,000.
In this article, we will outline what these figures are based on. Also, we have created a dating app cost calculator to give you an idea of how much it will cost.
Shall we begin?
All the dating apps can be divided into four main groups:
Examples: Badoo, Tinder, Bumble, happn, and OkCupid.
Examples: eHarmony, Zoosk and Hily.
Examples: eHarmony, OkCupid.
You might also want to check out our case study, which talks about bi-curious dating app development.
Certainly, there are no two dating apps with identical features and concepts. But commonly, dating apps have the following set of basic features:
To get more data about, you can check out our case studies that contain details of dating app development process and features:
A dating app development cost certainly depends on software development time or developer’s hourly rates. But also you should pay attention to many other factors that are needed to successfully implement an idea. The most influential factors which determine the final cost to build an app are:
You should also take into account all the post-release expenses that go into growing a product:
Note, many app development companies provide post-release support as an additional service.
Dating applications can be divided into three categories according to their complexity: simple, moderate, and complex.
Our team estimated top-rated dating apps of the different target audiences. But before taking a deep dive into the cost examples, note that every app is different, and you can not know the exact price without specifications.
For more accurate cost estimates, you may use an interactive dating app cost calculator. Select the items that best describe your dating app and the features you require. It provides you with some figures that you can use for further assessment.
Here are some average development cost estimates for the most popular dating apps:
Tinder is one of the most popular and user-friendly online dating solutions. Since it arrived on the market, it has made above 30 billion matches. The secret of its success is gamification, which it introduced using innovative swipe technology.
In March 2019, Tinder presented a new matching algorithm. Currently, the app matches users according to their recent activity, proximity, and gender preferences. It aims to show active users to another active one.
Bumble is a location-based social application. Wolfe Herd, founder and CEO of Bumble, has described Bumble as a “feminist dating app”. In heterosexual matches, only female users can make the first contact with matched male users, while in same-sex matches either person can send a message first.
As of September 2019, with a monthly user base of 5 million, Bumble is the second-most popular dating app in the U.S. after Tinder. According to Forbes, the company is valued at more than $1 billion and has over 55 million users.
Match is an online dating service with websites serving over 50 countries in twelve languages. For instance, in the UK alone Match has coupled up about 1.6M people.
It is free to register with Match. To access additional dating features, including receiving specific profile suggestions and reading and sending messages, the user will need a Match subscription.
OkCupid is a U.S.-based, internationally operating online dating website and application. It is supported by advertising and by selling user data. Despite claiming that the site is completely free, users are increasingly charged for an array of once-free features. OkCupid is owned by Match Group, which also owns Tinder, Hinge, Plenty of Fish, and many other popular dating apps and sites.
Plenty of Fish is a popular dating system that has over 2.5 million hits a day and more than a billion in total. POF is available in more than 20 countries, 11 languages, and has apps for iOS, Android and Windows, and welcomes 65,000 new users every day.
In December 2019, Plenty of Fish pushed out a fix for its app after a security researcher found it was leaking information that users had set as private on their profiles, including hidden names and postal codes.
Snack dating app was inspired by the short-form video app TikTok. Instead of uploading pictures for other users to swipe through, users can upload a short video to present themselves. You sort through a feed of introductory videos to favorite the ones you’d like to get to know. Should they favorite your video, you’ll be able to DM each other.
The emphasis on videos makes Snack a good dating app option for socially distant times, though the focus is clearly on the under-30 folks. Snack is only available on the iPhone at the moment.
In short, a basic dating app costs $50,000–$80,000. This price includes building an MVP for both Android and iOS and hiring one person for each technology. A multi-platform app with premium features will cost you $135.000 or more.
Do you want to build your own dating app? If so, then email us at email@example.com with a brief description of your project. Our expert team will get back to you within one business day with a free consultation and discuss the next steps.
Find more details about these projects on our portfolio page.
james charles says:
Hi. A year ago I have made a dating site. And today, I think about turning my dating site into an app. But I feel like it’s too late since the competition is truly insane. Do you think it’s worth it?
Darya Tryfanava says:
Don’t listen to anyone who tells you that it’s too late, or the competition is high. All you need is to stand out and do something different that people love. Note, all those dating apps are the exact same thing: simply swipe left or right and message depending on a match or not. It’s about time they change, in my opinion.
If you want to talk more about your dating app, and it’s specifics, feel free to PM us.